WHY? - PFI (Paid for inclusion)

What is PFI

PFI Stand for Pay For Inclusion. Many search engines offer a PFI program to assure frequent spidering / indexing of a site (or page). PFI does not guarantee that a site will be ranked highly (or at all) for a given search term. It just offers webmasters the opportunity to quickly incorporate changes to a site into a search engine's index.

You pay a certain amount per URL for quick inclusion into the search engine database. However, this does not guarantee a good ranking. You will have to optimize your site very well to get a good ranking. This is different from the pay per click model where you can attain a top position instantly by bidding for the top position.

INKTOMI - PAY FOR INCLUSION.

ALTAVISTA - PAY FOR INCLUSION

YAHOO - PAY FOR INCLUSION

ALLTHEWEB - PAY FOR INCLUSION



For companies that want to provide a large number of URLs to Yahoo, the Yahoo Search Submit paid inclusion program offers the opportunity to have guaranteed inclusion in Yahoo's organic index. ( http://searchmarketing.yahoo.com/srchsb/ )

You can also pay Yahoo $299 per year for your domain name to be included in the Yahoo Directory. With this option, there is no guarantee; even in you pay, that you will be accepted or that your suggested title, description and category will be used.

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