Why? -Link exchange

What is Link exchange

Link exchange is one of the earliest and most popular SEO technique among websites to get inbound links (urls that pointing to your website). That increases traffic rank and page rank of your sites.

1-way link exchange

2-way link exchange or cross linking

3-way link exchange

4-way link exchange or parallel linking and



1-way link exchange:

This is the best link building strategy for any website. But on the other hand it is also difficult to implement because you need quality and relevant websites which will put your website link on their website. There is no need of Reciprocal Link Exchange.

2-way link exchange or cross linking:

Exchanging link between two websites is called reciprocal link, it is also called link swap.

Cross Linking is a popular technique designed to build traffic and increase Page Rank. It relies on two websites agreeing to point an outbound-link to the other site.

3-way link exchange: (That means A link to B, B link to C, and C link to A.)

If you have two sites like "A" & "B" and your link partner has one site like "C". If "C" links to "A" and in return,"B" links to "C".This is called 3-way link exchange.

4-way link exchange or parallel linking:

If You have two websites like "A" & "B" and your link partner also have two sites like "C" & "D".if C links to "A" and in return "B" links to "D".This it is called 4-way link Exchange or parallel link exchange.

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